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Custom reporting automation and data systems

Augment your team with custom reporting automation

I connect the tools you already use, then build the dashboards, workflows, and data tools around your process. Repetitive data work runs automatically while your team keeps control of reviews and decisions.

Most projects cost $2,000 to $10,000, depending on scope.

100+ projects completed
Top Rated Plus on Upwork
70+ five-star client reviews

What these systems look like in practice

Every client has a different stack. I work out where the data breaks down, then build the system around the way the team actually operates.

Marketing agency | GoHighLevel

125 workflows audited, with about 20 broken or duplicated

I mapped how the workflows interacted and replaced the hand-updated reporting sheet. The same system now tracks more than 300 payment plans automatically.

See related GHL work
Property inspections | Salesforce and Excel

Salesforce data now feeds four Excel evaluation templates

The custom feeder removes manual re-keying. A second tool keeps the templates consistent as they evolve. Three team members use both in their daily work.

See spreadsheet automation
Architecture | Invoice automation

Ten monthly invoices generated and reviewed in about two hours

The workbook imports timesheets and project data, then creates branded PDF invoices by project phase. The client can adjust the template without rewriting the automation.

View the invoice case
Real estate | BigQuery

1.5 million property records, with queries cut from minutes to seconds

I moved a decade of mixed-format CSV files into BigQuery and rebuilt the analysis there. The measures the client relied on still worked.

See BigQuery services

What clients said after the work

Two reviews from the clients behind the invoice and Salesforce systems above.

"Ahmed built a custom Excel VBA and Power Query tool that ties directly into our Outlook time-tracking workflow and lets the firm manage billing entirely in Excel. The system provides clear reporting, flexible pivot-table analysis, and has made monthly invoicing faster, easier, and more accurate. Strongly recommend working with him."

Kevin O.
Kevin O.
Business Owner, KO Architecture · Automated Invoice Generation

"This was a great experience for us. We had a fairly clear need and the work was completed successfully and in a timely manner."

MS
Matthew Steiner
Real Estate, S2 Inspections · CRM-to-Excel Automation

Start with the problem your team has now

Marketing agencies

Your GHL workflows and reporting have outgrown the original setup. I trace what the workflows are doing and repair the data flow before I touch the reporting.

See agency data work

Service businesses

Your team is running the business through disconnected files and systems. I connect operational data so staff do not have to rebuild the same report every week.

See service business systems
Top Rated Plus on Upwork Verified profile status

About Me

You work directly with the person building it

I have spent more than ten years building data tools for teams that have outgrown manual reporting. I do the analysis and write the code myself, working directly with the people who use the system.

Sometimes that means repairing a spreadsheet. Sometimes it means moving the data into BigQuery and rebuilding the reporting around it. I choose the setup that fits the workflow instead of forcing every client into the same stack.

Book a 15-min fit call

Tools that handle the repeated work and support your decisions

I automate repetitive data work and build tools that augment the work your team still needs to review and decide.

Spreadsheet & Workflow Automation

Reduce repetitive copy-paste work and make review steps clearer. I build custom scripts that do the heavy lifting for you.

  • Excel VBA & Macros, automated workflows and formatting
  • Google Sheets & Apps Script, custom pipelines for Google Workspace
  • API Integrations, connect CRMs, tools, and databases seamlessly
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Data Analytics & Dashboards

Bring the metrics your team reviews into clear, interactive reporting views.

  • Power BI Dashboards, focused views of the KPIs the team reviews
  • Excel Dashboards, dynamic pivot tables and slicers
  • Looker & Tableau, exploratory visualizations for complex datasets
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Data Solutions & Consulting

Bespoke strategy and advanced integrations for when your business outgrows standard tools.

  • Custom Python Scripts, web scraping, ETL, and data processing
  • BigQuery & SQL, move large reporting workloads beyond spreadsheet limits
  • Advanced Performance Analytics, deep ROI tracking and custom models
Learn more

How Can Data Automation Help Your Business?

In what ways can I automate my Excel tasks?

Routine data entry, formatting, report generation, and cross-referencing can often be automated. I build custom VBA macros and Python scripts around the repeated steps and the checks your team still needs to make.

Do you just provide advice, or do you do the coding?

I do the coding. I am a hands-on technical consultant. I will assess your current data bottlenecks, propose the architecture, and then personally develop and deploy the code, dashboards, and integrations.

What if I don't know exactly what technical tools I need?

That is completely fine. On a discovery call, you walk me through the business problem, for example, "invoicing takes too long." I will then recommend and build the right solution, whether that's a Power BI dashboard or an automated Google Sheet.

Certifications

Industry-recognized certifications that validate my expertise in data analytics, visualization, and business intelligence.

PL-300: Microsoft Power BI Data Analyst Badge

PL-300: Microsoft Power BI Data Analyst

Microsoft Certified

Expertise in preparing data, modeling data, visualizing and analyzing data, and deploying and maintaining assets in Power BI.

Verified Microsoft
Verify on Microsoft
AWS Certified Solutions Architect - Associate Badge

AWS Certified Solutions Architect - Associate

Amazon Web Services

Expertise in cloud architecture, designing distributed systems on AWS, cost optimization, IaaS, and deploying scalable cloud computing solutions.

Issued Sep 2023
Verify on Credly
Google Digital Marketing & E-Commerce Professional Certificate Badge

Google Digital Marketing & E-Commerce Professional Certificate

Google

Expertise in digital marketing fundamentals, e-commerce strategy, SEO, SEM, email marketing, and marketing analytics using Google tools.

Verified Google
Verify on Credly

Ready to Stop Fighting With Your Data?

Let's discuss your specific bottlenecks. Pick a time on my calendar, and I'll map out a solution to automate your workflow.

Book a 15-min fit call